The effect of administrative communications in enhancing strategic ambidexterity
Ahmed Khadum Braies, Ali Duair Raheem
THE IRAQI MAGAZINJE FOR MANAGERIAL SCIENCES
2022, Volume 18, Issue 72, Pages 83-108
Abstract
The aim of the current research is to test the effect of communication skill as one of the most important skills of paradox management in achieving strategic ambidexterity , by distributing a questionnaire that included (79) managers in mobile phone companies, To clarify the responses of their answers to the paragraphs of the questionnaire, and through what was presented in it, a research problem crystallized for the researchers that (Do the leaders of the surveyed organizations have a clear vision of the skill of administrative communication from the point of view of managing paradox , and what is its impact on achieving strategic ambidexterity? Where the researchers relied on the Communication Scale of (Derina Holtzhausen, 2002) and the Strategic ambidexterity Scale of (Benner, M.J., & Tushman, ML 2003). where the research was based on a hypothesis based on the existence of a correlation and impact relationship between administrative communication and strategic ambidexterity . I use a number of descriptive and inferential statistical methods and tools including( Microsoft Excel, SPSS, Cronbach’s Alpha, Pearson, v23amoss) for the purpose of testing the above two hypotheses; The research reached a number of conclusions, most notably that the managers’ possession of the skill of administrative communication enhances the of their strategic organizations. ; With a high level of managerial communication between managers and subordinates that contribute to enhancing strategic ambidexterity, which leads to an increase in the effectiveness of the organization