The effect of cognitive models of strategic flexibility on sustainable strategic performance

Ahmed Khadum BraiesZainab Thaer Tawfeeq Alharbi

Iraqi Journal for Administrative Sciences
2023, Volume 19, Issue 77, Pages 117-139

Abstract

The study aimed to test the effect of cognitive models of strategic resilience on sustainable strategic performance. The Al-Furat State Company for Chemical Industries and Pesticides in Babil Governorate was selected as the field for this study. Data was collected through a questionnaire. The study sample included (115) decision-makers in the company. The data was analyzed by benefiting from the statistical program (SPSS, V.23), and a set of statistical methods were used to process the data, including (descriptive statistics, correlation coefficients, and gradient multiple regression analysis). The study reached a number of results, the most important of which are: the adoption of rational corrective measures by the company’s leaders (reaction) in the field of responding to environmental changes rather than being rationally proactive.

Keywords

Cognitive models of strategic flexibilitysustainable strategic performance.