The Effect of Strategic Improvisation on Enhancing Contextual Ambidexterity

A Thesis Submitted to

The Board of Faculty of Management and Economics/ University of Karbala

in partial fulfillment of the requirements for the degree of master in business management science

By

Muayad Fadhil neamah Alhaffar

Supervised by

Assistant Professor Dr.Hussein Hurajah Alhasnawi

Abstract                                                       

  This study aims to demonstrate the effect of strategic improvisation on contextual Ambidexterity at the level of the Kafeel Specialist Hospital. In order to achieve this, the strategic improvisation variable was measured in three sub dimensions (Creativity, spontaneity, and intuition), while contextual Ambidexterity variable was measured in two dimensions(Exploration activities) and (Exploitation activities ). The study started with a major problem that included several questions revolving around the nature of the relationship between its variables in the field and the most important of them (What is the level of the impact of strategic improvisation in contextual Ambidexterity at the level of Al Kafeel Specialized Hospital?)

        The descriptive analytical approach was mainly adopted in clarifying, analyzing and interpreting study information, and the questionnaire was used as a main tool in collecting study data and information as well as some personal interviews with sample members who were represented by a group of medical and health cadres in the research organization, as the sample reached (172) individuals. For the purpose of statistical analysis and data processing, the study relied on a set of appropriate statistical methods.

A set of conclusions has been reached, the most important of which is that the concept of strategic improvisation is an emerging field of study in management science, as it is seen as a new model for rapid learning, adaptation and strategic renewal, and the building of contextual Ambidexterity is through the development of behaviors capable of exploration and exploitation at the same time, add to This is having a significant effect of strategic improvisation on contextual Ambidexterity. A set of recommendations was reached, the most prominent of which is that the Kafeel Specialist Hospital should employ improvisation dimensions (Creativity, spontaneity, intuition) in all its activities and decisions in order to realize more opportunities and enhance the dimensions of contextual Ambidexterity and the need to apply them in hospitals in a manner consistent with their nature and cultures.